Publications

Who Cares About CARES? We Do! And You Should Too!
Educators in this day and age may have to reframe how they think about interacting with parents, students and community members. Viewing these relationships as 'customer' relationships may seem like a stretch, but it is a reality. Research shows the many benefits of providing positive customer experiences for our stakeholders, and the costs of negative experiences. AISD is facing the issue head-on with the CARES (Customer-focused, Action-oriented, Responsive, Empathetic, and Service-driven) initiative. In this paper is a summary of the research, and tips to help you show you care…
CARES 2018–2019 Evaluation Summary: A Brief Review of the First Year of Implementation
The purpose of the 2018–2019 CARES evaluation was to (a) help program staff conceptualize the CARES implementation work and goals; (b) define measurable indicators of implementation, outputs, and outcomes; and (c) provide summative data on the first year of program implementation. Results of the 2018–2019 CARES program evaluation activities were organized into four reporting areas: conceptualization of CARES, evaluation of implementation activities, baseline measurement of customer experiences, and exploratory correlation analyses.